Small Business Tips: How to Beat Your Competition | Buzz Small Business Magazine


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Transcript:
As a small business, sharing the field with "big league" competitors can be intimidating.
Here are three tips to help ensure your small business is an industry all-star even among
the giants.
Be an information hub. Be a one-stop shop for news and knowledge relevant to your industry.
Start a blog for tips and tricks for success and share valuable info on Twitter, Facebook,
and LinkedIn forums. Share information off-line by speaking at an industry event or conference.
Focus on the Community. Engage with the local community to build support for your small
business. Your business could provide free business advice, do volunteer work for a local
charity, or host a community event, giving your small business a friendly, relatable
face.
Be proactive about delivering great customer service. Follow up with customers to see how
this product or service is working for them. Make customer service easy to reach and allow
customers to get in touch with you in multiple ways. By phone, live chat, Twitter, Facebook,
or any other method that's relevant for your audience.