Cool stickout photos


Uploaded by bamagazine on 06.02.2012

Transcript:
What I'd like to show you is an elemental, fundamental, have-to-have-it-in-your-toolbox
technique that every designer should know. It's used all the time; you'll use it all
the time; you actually see it all the time and are probably not even aware of it.
It's based on the fact the photos that come out of the camera come out as rectangles or
squares. And so, basically, we have a dog in a box here. And the dog doesn't really
live in a box. He lives free and open. And so the technique is to crop off just a part
of the background, and let a little bit of the picture stick out of the background. We
just call it a stickout. And that little bit sort of frees the dog from the box, and opens
up the page and so on.
Another example with a light background is this stack of books. It's a fine stack of
books. But by cropping the bottom of this image up a little bit, and just letting a
little of this book stick out, it just brings the picture out into the foreground -- kind
of adds some dimension to the page that wasn't there a moment ago. Look at it again. That's
the picture as it came out of the camera, and this is the picture cropped. Just a little
bit of difference, but that difference makes a big difference.
Another example . . . we have Ol' Bucket, the old water tower. And we'll start by taking
some off the top, opening this to the sky, and adding him then to our sidebar article.
And what we now have instead of two rectangular areas, is . . . well, it's just free and open,
as you can see. This might be easier to see if we put the picture down at the bottom,
where now the cropped -- the open top of this photo -- allows the water tower to tie these
two sections of the design together.
A really dramatic example will be with our fighter jet, where we're going to remove about
half of the background. We can have the aircraft flying into the background, or we can have
him flying out of the background. I really like this particular one because of the lighting
here. We have the light coming down on the top of the aircraft and then into the sky.
And this becomes a layout. We put our headline and our words in the corner. And just likes
that, you have a beautify layout. Your reader will notice this one; this is not subtle.
Very powerful. Very effective.
Similarly . . . another aircraft. This picture has already been cropped, but as you can see
the airplane is in the sky. To fit the spread, what we'll do is crop off both ends, and then
just add it to our spread. And note how the cropped parts of the picture are what lines
up with the columns. The aircraft sticks nose and tail out of that picture, and it just
opens up that space . . . adds dimension.
Great effect. Great technique. You'll use it all the time. Look for ways to use this.
You'll love it.